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This website states the following, "ALC and LexisNexis Risk Solutions have joined forces to present the pre-eminent consumer intelligence database, audience extension tool and data hygiene service, Link2Me." We analyzed that the web site stated " The result is a staggering amount of information that marketers can tap into to improve marketing ROI." It also stated " ALC Link2Me presents unique products and services. Developed to help you learn more about your current audience, ensure that you are accurately addressing them and reach those who are influenced by them." The header had alc link2me as the highest ranking search term. It was followed by link2me, lexisnexis, and identity resolution which isn't as ranked as highly as alc link2me. The next words they uses is audience building. consumer intelligence was also included and could not be understood by web engines.